Migrating your WordPress site to Webflow offers many advantages: performance, security, integrated SEO, creative freedom and reduced costs. This article compares the two CMS in detail (features, price, price, maintenance, performance), offers a migration checklist, and provides a comprehensive FAQ to help you decide.
In today's digital world, the choice of CMS (Content Management System) largely determines the success of a web project. More than 40% of online sites now run on WordPress, but more and more businesses and creators are switching to Webflow, a more modern platform, designed for performance and design.
This evolution raises a major question: Should you migrate your WordPress site to Webflow?
In this article, we explore the benefits of this migration in depth, comparing the two CMS according to various criteria: ease of use, SEO, security, performance, design, design, total cost, and maintenance. You'll also find detailed explanations, a handy checklist, and a comprehensive FAQ to help you make the best decision.
WordPress, created in 2003, is an open-source CMS that has become essential. It offers great flexibility thanks to its thousands of themes and plugins, but often requires constant maintenance work and technical skills to be exploited to the fullest.
Webflow, launched in 2013, is positioned as a modern no-code alternative. Its promise: to allow any creator or marketing team to design a tailor-made, responsive, SEO-optimized site, without permanently depending on a developer or dozens of plugins.
👉 To understand how we design tailor-made sites, consult our page on our service of Web design
To better understand the differences between WordPress and Webflow, here is a comparison of the main criteria:
Webflow focuses on ergonomics. Each element is designed to be manipulated visually, allowing complex interfaces to be designed in a few clicks. Unlike WordPress, where the addition of plugins is often essential to manage responsive design, Webflow integrates this logic directly.
👉 A well-thought-out responsive design increases the conversion rate. To find out more, discover our service SEO audit & optimization.
With WordPress, advanced customization often requires skills in HTML, CSS, or PHP, or even the purchase of premium plugins. Webflow, on the other hand, offers a visual experience: everything can be designed and adjusted without coding, but with the possibility of doing so if necessary. The result: unique sites, aligned with the brand strategy.
👉 Explore our achievements in the Visuweb Studio portfolio to see what Webflow allows in terms of customization.
On WordPress, you have to install and configure extensions like Yoast SEO. On Webflow, SEO is native: management of meta tags, URLs, 301 redirects, automatic XML sitemap, alt tags on images.
The performance of the site (loading speed, Core Web Vitals) is also optimized by default.
👉 Find out why we created a specific offer SEO audit & optimization to support our customers in their natural referencing.
Webflow offers an intuitive CMS that makes it easy to update pages and publish new content. Marketing teams can be autonomous, without fear of plugin conflicts or update errors. WordPress, on the other hand, often requires regular technical supervision.
WordPress seems free, but the real cost includes:
Webflow offers clear plans (starting at around €12/month for a showcase site, up to €36/month for an advanced site). Hosting is included as well as updates and security.
In summary: a Webflow site costs on average between 144 and 432 €/year, while a well-maintained WordPress site often costs 1200 — 1700 €/year.
Webflow integrates high-end hosting via Amazon Web Services and Fastly. This ensures optimal loading speeds all over the world.
On WordPress, performance depends heavily on the hosting provider chosen and the level of optimization applied to the site. A poorly configured site can become slow, directly impacting SEO and user experience.
👉 Do you want a fast and efficient site? Contact our team to discuss it.
Webflow makes it easy to connect Google Analytics, Google Tag Manager or tools like Hotjar. The integration is native and does not depend on third party extensions. WordPress remains flexible but requires additional plugins and sometimes advanced configurations.
Security is a recurring weak point in WordPress, especially because of its dependence on plugins. Each extension is a potential gateway for cyberattacks.
Webflow takes care of security: SSL by default, automatic updates, continuous monitoring. This peace of mind is particularly appreciated by SMEs who do not always have the internal technical resources to manage these aspects.
With Webflow, each pixel can be controlled, with no limits imposed by predefined themes. WordPress can offer a similar level, but only with custom development that is often expensive.
Migrating from WordPress to Webflow requires rigorous preparation. Here is a checklist to avoid mistakes:
👉 For expert support, discover our offer migrating to Webflow.
Is migrating from WordPress to Webflow complicated?
Migration requires preparation, but Webflow offers detailed guides. The process includes exporting content, recreating the design, and setting up SEO redirects.
Is Webflow adapted to e-commerce?
Yes, Webflow offers a native e-commerce module. For simple to intermediate needs, it is more than sufficient. For very large catalogs, Shopify may remain more suitable.
Is Webflow more expensive than WordPress?
On the surface, WordPress seems cheaper. But once hosting, plugins and maintenance are added, Webflow is often more economical and more stable.
Is it easy to manage a blog on Webflow?
Absolutely. Webflow's CMS is designed to publish and organize articles with ease, without depending on a developer.
Is Webflow better for SEO than WordPress?
Webflow offers better native performance and integrated SEO tools. WordPress remains competitive with the right plugins, but requires more configuration work.
Can you migrate yourself or do you have to go through a professional?
It is possible to do the migration yourself, but it requires time and a good knowledge of SEO redirects. For complex sites, it is advisable to call in an expert.
What mistakes should you avoid during the migration?
Not forgetting 301 redirects, neglecting SEO tags, or putting an untested site online can cause a lot of traffic to be lost.
Migrating your WordPress site to Webflow is not just a question of trend: it is a strategy to gain in performance, security, design and efficiency.
Thanks to its no-code approach, its integrated SEO and its hosting included, Webflow is a relevant choice for businesses that want a modern, fast and sustainable site.
👉 For more information, check out our website or get in touch today.
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