Redesign and migration of the Savor Créations site for autonomy on the website
Project details
Testimonial
Our Company Savor Créations called on the Webflow agency to create the website. The agency was very professional and was able to make itself available at all times for the smooth launch of the site. A lot of responsiveness, ideas as well as the implementation of resources to best meet our expectations. We are thrilled with the project. Thanks to the Visuweb team.
Julie Favier
Marketing Director @ Savor Créations
Context
Created in 2011, Savor & Sens quickly established itself as a leader in the delicatessen market in France. The company collaborates with prestigious clients such as La Grande Épicerie de Paris, Galeries Lafayette and Nature & Discoveries. Faced with the need to modernize their online presence, Savor & Sens found that their current website did not reflect their high-end brand image. It is in this context that Savor & Sens called on Studio Visuweb for a strategic repositioning and a complete redesign of their website.
Goals
The main objectives of the project with Savor & Sens were the following:
→ Reposition Savor Créations on the web with a premium and consistent brand image.
→ Increase the online visibility of Savor & Sens to attract a wider audience and retain existing customers.
→ Develop a scalable and easy to manage website to allow the Savor & Sens team to update content independently.
Solutions
To meet these objectives, we started with an in-depth analysis of Savor & Sens's brand image and their current positioning. Then, we worked on a new modern and elegant design, integrating visual elements that highlight the quality and prestige of their products. The website was developed on Webflow, offering a flexible and easy to use platform for the Savor & Sens team. We also optimized the site for SEO, in order to improve online visibility. To ensure total autonomy, we trained the Savor & Sens team to use Webflow, allowing them to manage and update the site independently.
Results
The new version of the Savor & Sens website has been very positively received, both by customers and partners. The repositioning made it possible to strengthen their high-end brand image, while increasing online visibility through better SEO optimization. The intuitive user interface and refined design have improved the customer experience, leading to a noticeable increase in traffic and conversions. Finally, the autonomy offered by Webflow allowed the Savor & Sens team to take charge of the management of the site, offering them the flexibility they needed to quickly adapt the content according to the needs of the market.
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