Mailers, a marketing agency specialized in email strategies with Klaviyo, was undergoing a rebranding. As part of this process, they needed to translate their new identity into a landing page that would better reflect their expertise and market positioning.

The project aimed to address the specific needs of Mailers with three clear objectives:

→ Design a modern and impactful landing page, showcasing their expertise and added value
→ Integrate dynamic CMS collections for flexible and scalable content management
→ Optimize conversion, transforming visitors into qualified leads

To achieve these objectives, we followed a precise and collaborative methodology:

→ Redesign of the landing page: A custom Figma design showcasing Mailers’ unique expertise in email marketing.

→ Conversion-driven approach: Strategic use of calls to action, intuitive navigation, and a clear content structure to guide users seamlessly.

→ Advanced CMS integration: Development of five CMS collections for flexible content management, giving Mailers full autonomy to update their page easily.

→ Continuous optimization: Implementation of best-in-class SEO and UX practices to boost visibility and overall performance.

Studio Visuweb delivered a landing page fully aligned with Mailers’ vision and objectives.Thanks to a conversion-first approach, this new page now empowers them to efficiently turn traffic into qualified leads, while reinforcing their positioning in email marketing expertise.